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September 21, 2021

Podcast #387 – Byta CEO Marc Brown, YouTube’s Recommendation Engine, And The Music Museum No One Knows About

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  • An overview of how YouTube’s video recommendation works
  • The warehouse storing the history of analog electronic music no one knows about


My guest this week is Marc Brown, founder and CEO of Byta.com, a site that enables sending and receiving digital audio in a clean, simple and secure way.

Marc has an extensive music business background and considerable digital audio knowledge which has helped him deliver unique insights to audiences from Tallinn to Toronto. He got his start at Murderecords, Canada’s premier artist owned label, during the mid 90s. 

After working in A&R at the legendary London indie Creation Records, then at Alan McGee’s Poptones, Marc started his own boutique UK radio promotion company off the back of his success with The Hives.

For over 10 years Marc worked with an impressive list of indie rock luminaries including Wilco, Bloc Party, Conor Oberst/Bright Eyes, Spoon and Refused as well as legends such as Tom Waits, Yoko Ono, Booker T and Mavis Staples.

During the interview, we spoke about why radio might still be important to an artist, the downside of sending files via email, the challenges of getting music to industry execs and radio, and much more.

On the intro I’ll take a look at YouTube’s video recommendation engine, and the fantastic analog electronic music museum that no one knows about.

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